Site Re-Targeting

Keep Engaging Prospects and Boost Your Conversions

Site Re-Targeting is a game-changing digital marketing strategy that ensures that your business stays connected with potential customers, even after they leave your website without taking action. It’s a way to keep your brand top-of-mind and re-engage prospects, increasing the likelihood that they’ll return and become loyal customers.

What is Site Re-Targeting?

Site Re-Targeting focuses on targeting individuals who have recently visited your website but didn’t take the desired action, such as calling, submitting a form, or completing an application. This includes prospects who arrived at your site through various marketing efforts, such as PPC Ads, billboard campaigns, SEO, print materials, referrals, or even television advertising.

Instead of having these visitors disappear, Site Re-Targeting allows you to serve highly relevant Ads to them as they browse the internet, reminding them of your business and encouraging them to return.

How Site Re-Targeting Works

1. Visitor Tracking:

When a prospect visits your site, we track their activity and mark them for future targeting if they leave without converting.

2. Re-Targeting Ads:

We deliver tailored Ads to these visitors across the websites and Apps they interact with, reinforcing your brand message and driving them back to your site.

3. Multi-Channel Integration:

This strategy works seamlessly with all your marketing channels, ensuring that every dollar you spend on advertising drives smarter and more efficient results.

Key Benefits of

Site Re-Targeting

Maximize Your Marketing ROI

Why stop engaging with prospects that were interested enough to go to your website? Site Re-Targeting allows your advertising spend on PPC campaigns, billboards, TV ads, and other channels to work harder by re-engaging them and getting them back to your website.

Cost-Effective Alternative

Site Re-Targeting is more affordable than running Ads on platforms like Bing or Google Ads. You’ll pay less while Re-Targeting an audience that’s already familiar with your brand, making it a more cost-effective way to generate conversions.

Higher Conversion Rates

Re-Targeting leads who have already visited your website means that you’re focusing on warm prospects who are far more likely to convert into customers. With these personalized Ads, you’re targeting individuals who have already expressed interest in your business.

Boost Brand Awareness and Recall

By consistently putting your brand in front of past website visitors, you can increase top-of-mind awareness and ensure that prospects think of your business first when they’re ready to make a purchasing decision.

Why Site Re-Targeting is Essential for Your Business

Every prospect that leaves your website without calling or completing an application is a missed opportunity. Site Re-Targeting solves the problem by providing an efficient and effective way to remind these individuals about your offerings and bring them back into your marketing funnel.

With billions of impressions available across the web, this strategy ensures that you stay visible to your audience. It keeps your brand relevant, encourages engagement, and ultimately drives more conversions.

Get Started Today!

Don’t miss the opportunity to re-engage with prospects who are already interested in your business. Contact West Coast Media today to learn how our Site Re-Targeting services can help you recapture and convert past visitors, maximize your ROI, and grow your bottom line!

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